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Day 4/30 - Vaccine

  • Writer: Keshav Suryanarayanan
    Keshav Suryanarayanan
  • Apr 3, 2021
  • 1 min read

Updated: Feb 6, 2022



I think framing the right sentence is like programming a vaccine. Now let me tell you what I mean. If I tell you, "Don't think of an elephant", Your mind still probably conjured up one, Despite what that sentence meant. That's the power of a frame, The power to control the rules of the mind game. You see, like a vaccine tricks your body into reacting a certain way, You can get people's minds to react differently just by how you frame what you say. So the next time you're looking to persuade someone and you hit a wall, Stop for a second to figure out if it's your framing that's at fault.


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